Posts Tagged ‘b&t’

ANLYZ this

Friday, July 17th, 2009

twa

Maybe not breaking news anymore but we came out on top in a B&T review of Australian digital agency websites.

So then another digital mob from Newcastle (didn’t quite make the B&T review unfortunately) ran their ANLYZR tool over the same candidates and we ranked a paltry 10th based on the more reportable stuff like SEO and search scores.

Now I know which one I care about more but it raises an interesting question: Do Marketing Directors of switched on brands really google ‘digital agency’? The findablilty v experience is an old debate but for an agency site, surely it’s more about conveying your personality and your work, no?

San Diego.

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